Analysis of development opportunities of my country's textile industry in 2016-Standard Group

In 2015, the main business income of textile enterprises above designated size is expected to be 7,050 billion yuan. In 2015, the national textile and apparel exports are expected to be 292 billion U.S. dollars. The transfer of the testing-equipment' target='_blank'>textile industry to the central and western regions continued. The main business revenue of regulated enterprises in the central and western regions increased from 16.8% in 2010 to 22.2% in January-September 2015. Xinjiang is a new investment hotspot. The pace of textile enterprises to go global has also been further accelerated, and key enterprises have accelerated their investment in the construction of manufacturing bases in neighboring countries, and have gradually begun to develop into the high-end areas of the industrial chain of developed countries. Enterprises attach great importance to continuously increasing investment in science and technology and have achieved results. The brand awareness of the whole industry has been greatly improved, and the brand system of the whole industry chain is being formed. A number of key technologies in the industry have made progress and have been promoted, and digital and network technologies have been widely used in all links of the industrial chain. However, there are also many problems that plague the development of the industry, including: the price difference between domestic and foreign cotton is still large, and the quality of domestic cotton is declining; some industries have structural overcapacity, low equipment utilization, high product inventory, and difficulty in capital turnover; labor costs Continuously rising, the per capita wage of textile companies is 2 to 3 times that of Vietnam, and more than 5 times that of Bangladesh; the scattered scientific and technological resources have not yet formed integrated innovation capabilities, Ru0026D investment is relatively insufficient, and innovative talents are still lacking; textile companies are adapting to the increasingly stringent environment Faced with technical, management and financial pressures under governance requirements. In 2016, it is difficult for the demand of major foreign consumers to substantially improve, but the export boost effect brought about by the devaluation of the renminbi may lead to an improvement in external demand. In the future, the growth rate of apparel investment in the textile industry will remain at a relatively high level, but industry-leading companies have already adjusted their inventory. The overall supply and demand pattern of the textile and apparel industry in 2016 will not change substantially from 2015. The entry of fast fashion brands has intensified industry competition, the rapid development of the Internet, and the fiercer competition in the textile industry, cotton spinning production capacity in Southeast Asia and Xinjiang will continue to impact the mainland market. According to the law, the normal state of an industry is that 70% to 80% of the companies can make a profit, and 20% to 30% of the companies can operate at the same level or lose money. The company depends on which echelon it belongs to. The future is not a large-scale world, but a few aircraft carriers dominate the market, subdivisions occupy an absolute advantage, and characteristics are king. In 2016, the complex and severe external situation will remain unchanged. The 'Thirteenth Five-Year' Market Outlook and Development Planning Analysis Report of China's Cotton Textile Industry by the Foresight Industry Research Institute pointed out that although the international market has positive factors for accelerating the recovery of the United States, the overall recovery momentum is insufficient and it is difficult to change the weak situation. The downward pressure on my country's economic growth is still prominent. It still needs a process to resolve industrial overcapacity and optimize the economic structure. Although domestic demand will remain stable, there is no room for accelerated growth. In addition, external factors such as rising overall costs, intensified international competition, and arduous environmental protection tasks will still test the industry's adaptability. There is greater pressure to maintain stable development, and further acceleration of transformation and upgrading is still the key. In 2016, there are several issues that companies need to focus on: First, the export situation is more severe. The transfer of cotton spinning, knitting and other textile production capacity and orders to overseas has accelerated. The recovery in the international market has been weak, and the slowdown in demand in emerging markets has been prominent. The investment trend of enterprises in Vietnam will become clearer, and the direction of production capacity transfer needs to be paid attention to. Second, from many aspects, the growth rate of domestic demand has slowed down, and companies need to tap market potential. The more difficult the period, the more they must grit their teeth. The Red Army’s Long March will leave the elites behind. On the one hand, companies feel that domestic demand is insufficient. On the other hand, textile companies are still inadequate in product development and brand building. Compared with the rapid expansion of domestic sales of some foreign fashion fast-moving brands, they need to find gaps and accelerate their own transformation. development of. The third is that the elimination of enterprises will be more cruel, the selection of the best among the best, without special features, the road will become narrower and narrower. In the future, whether it is market positioning or resource integration, it is necessary to use its own advantages to find a good positioning and fight a counterattack. Industries that have not closed down will only be defeated by backward thinking. Fourth, there is a shortage of high-grade cotton resources. In 2016, high-grade cotton will be relatively tight, and these resources need to be controlled to produce high-grade products. Although the growth rate of the main business is flat, there is no shortage of highlights in the textile and apparel sector in 2015. The continued low cotton prices and international crude oil will help companies maintain stable costs; the depreciation of the renminbi is expected to benefit export-oriented companies. In addition, the industry’s '13th Five-Year Plan' will encourage smart manufacturing and industrial fiber use to continue to grow, and leading companies in sub-industry are expected to usher in performance improvements. 1. First of all, destocking is coming to an end. Since 2015, although clothing consumption has basically continued the weak trend of 2014, the growth rate has stabilized, and there have been signs of recovery in the segmented areas. According to the research report of Shenwan Hongyuan, the adjustment order of sub-sectors is generally sports shoes and apparel, casual apparel, home textiles, men's shoes, men's wear, high-end men's wear and women's wear. At present, the sub-industry has been in the menswear industry. It is expected that the menswear industry will bottom out in 2016 and the performance will be more flexible. The women's underwear and baby and children industries are still in a rapid growth stage, and high-end men's and women's wear is at a low point and needs to be recovered.

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